@book{46780,
	author = {Arthur A.Thompson and " A.J.Strickland, John E.Gamble , Arun K.Jain,,"},
	title = {Crafting & Executing Strategy (The Quest for Competitive Advantage) Concepts &},
	publisher = {TMH},
	year = {2010},
	address = {NEW DELHI},
	edition = {6TH},
	note = {Quantity Number:  2}
}