TY  - BOOK
AU  - M S Raju
AU  -  Dominique Xardel
TI  - "Consumer Behaviour : Concepts, Applications And Cases"
SN  - 812591532X
U1  - 658.8343 
PY  - 2008///
CY  - NEW DELHI
PB  - Vikas
KW  - Management
N1  - Quantity Number:  3
ER  -