TY - BOOK AU - W.Ronald Lane AU - " Karen Whitehill King , J.Thomas Russell,,," TI - "Kleppener's Advertising Procedure, 1" SN - 97888131719558 U1 - 685.452 PY - 2008/// CY - NEW DELHI PB - Pearson KW - Management N1 - Quantity Number: 2 ER -